World Wide Property Sales
How to Find Motivated Sellers Now
by Peter Conti
'I've purchased a course and every creative offer I've made has been
rejected' Al said. While Al wasn't able to become one of the few people I
work with personally, I was still impressed with the incredible desire I saw in
his eyes. 'Sit down Al'. I instructed. I'll give you an essential secret
in the five minutes I have before I have to go catch my flight.
"You see I used to be right where you are. I wanted to create financial freedom
but I just didn't know how. What I'm going to share with you right now is a
big reason that I'm able to put together deals 8 out of ten times when I go to
meet a property owner these days."
Al pulled out a notepad and wrote '8 out of 10' at the top. 'The secret of
being able to close deals is to get more and more careful over time who you are
willing to make offers to. In the beginning, when you are first getting started
investing, you should really go out and make as many face to face offers as you
can. You'll be talking to sellers who aren't highly motivated but that's
OK because you'll be doing this just to get comfortable talking to sellers and
also to practice your negotiating skills.'
'Don't even try to get a deal for the first 10 or 20 offers.' I continued
as Al looked over at me quizzically. 'If you happen into a deal when you are
practicing then good for you, just don't be over eager in the beginning. After
meeting with 10 to 20 sellers in this fashion you'll be ready to start
qualifying sellers at the next level.'
'You'll want to find out as quickly as possible whether or not you are
dealing with a motivated seller who is open to a creative offer. Truly motivated
sellers make up a small portion of the market.' I shared. ' Trying to make a
creative offer to a seller who isn't motivated is like trying to teach a pig
to sing... It not only won't work... it also annoys the pig.' Al laughed at
this point thinking about the reaction he had gotten from some of the sellers he
had made offers to.
'As an investor, you'll want to make a profit on every home you invest
in.' I explained. 'There are two basic ways that you can do this. You need
to get either a good price or good terms. A good price means buying at a low
price so that you can resell today. Good terms means that you get to control the
property without putting much money up front and you wait for the property to go
up in value.'
'Buying low tends to leave the seller a bit upset, Al.' I continued. '
I've seen sellers cry when I told them how little I was willing to pay
them.'
'I've found that it's easier to find motivated owners who are open to
terms. As long as they get their price, even if they have to wait a few years
for it.
They're happy.' 'Is it important for you to feel like you are helping
other people to be happy?' I asked Al. 'Heck yea!' responded Al.
'The secret to doing this without getting frustrated is in the questions
you'll ask in the first few minutes on the phone.'
'The first question to ask is 'Do you need all of your equity out of your
home to go and buy another home?' I said. 'You see Al, If the seller needs
all of
his equity up front, he'll need to find a retail buyer to sell the house to.
This means that this house is not for you, just wish the seller luck and get on
to your next call.'
'If they don't need their equity out of the property, then continue with
your phone call. Does this make sense Al?' 'Sure does Peter.' Al responded
as he furiously scribbled notes on his pad.'
'The next level of qualification means the seller is open enough to be willing
to look at a creative offer. Do you know the best way to find this out, Al?' I
asked. 'No, please tell me.' Al responded. 'You ask them.' I said.
Al seemed suprised that it could be this simple. 'When I'm serious about
qualifying a seller, I'll say, 'I invest in a variety of ways and I'm not
sure which of these methods might be able to help you. Sometimes I'll lease a
home for a year or two and then cash the seller out at the end of the
lease...Will that work for you?''
'If the seller answers yes or maybe then he's worth a visit. If the seller
says no I wouldn't ever do anything like that, then you gently and quickly get
off the phone.'
'To fully qualify a seller you'll take the conversation a bit farther. A
common mistake that beginners make is to race right to these final questions
before asking the initial questions I've just shared with you. The problem
with this is that without the initial questions, you'll sound too eager.' I
said. 'Go slowly but surely and you will be successful, Al.'
I continued. 'Your final questions are going to involve laying out a possible
deal right over the phone. Saying things like, 'I don't know if I could
offer you this exact deal or not, obviously I'll need to see the house. But if
I were to offer you rent of... and a price in 2 years of... Is that something
that would work for you? If not, what did you have in mind?'
'You see, Al, what you are really doing is roughing out the negotiating arena
with upper limits for what you might possibly pay. You'll hopefully be able to
negotiate down in person from the numbers mentioned on the phone.' I said.
'Now if the seller seems inflexible or just wants way too much then you should
save time by moving on, quickly, to your next possible deal.' I said with a
wink. 'Which reminds me. I need to catch my flight. Use these ideas to get
started and then call me for more help. I might be able to take on another
student by the time you call.'
Bio:
An ex-auto mechanic turned real estate multi-millionaire, Peter Conti is one of
the top real estate investors in the United States.
He has created over 15 real estate courses and six real estate best sellers,
including Making Big Money Investing in Foreclosures Without Cash or Credit!,
which soared to the top of the best seller lists at the Wall Street Journal and
Business Week.
In addition, two of Peter's books were selected among the Top 10 Real Estate
Books of the Year by syndicated real estate columnist Robert Bruss.
In 2005, Conti added the Commercial Mentoring Program to his already successful
list of Residential and Foreclosure programs. This Level Three Program earned
the Educational Excellence Award from the American Real Estate Investors
Association and attracted Wiley Publishing to ask Peter to write their
Commercial Real Estate Investing for Dummies book.
Peter Conti says, "Anyone can create the level of success and life fulfillment
I've created...once they know how. The secret is combining a burning desire to
succeed with finding the right mentor."